Dubai’s entertainment scene is gearing up for fresh attractions and a new park. This Dubai entertainment expansion also points to bigger experiences and more green spaces.
Dubai is giving people more reasons to step out, explore and stay a little longer. From the thrill of a new roller coaster to immersive games and green spaces nearby, this signals Dubai entertainment expansion. The city’s leisure landscape is continuing to grow.
Dubai Holding Entertainment has confirmed plans for a new park and additional attractions across its destinations, although details of the proposed park remain under wraps. The expansion comes as entertainment operators across the UAE and the wider Gulf compete to offer visitors something different from the usual day out.
And there is already plenty in the pipeline.
A new park is on the cards
Fernando Eiroa, CEO of Dubai Holding Entertainment, revealed that the company is preparing new developments but is not yet ready to share the full picture.
The plans include additions to Dubai Parks and Resorts, alongside new attractions at Global Village. Eiroa said the upcoming experiences would respond to visitor demand, with further announcements expected when the company is ready to reveal more. The proposed park is still a mystery, but its confirmation gives visitors something new to look forward to. For now, the bigger question is what kind of experience Dubai Holding Entertainment will bring next.
Global Village is getting a new thrill
Global Village is preparing to add another ride to its line-up, with a new roller coaster and multiple attractions planned for the season.
The destination is also expected to introduce fresh live shows, concerts, restaurants, food outlets and country pavilions. These additions matter because Global Village is about more than rides. Its mix of entertainment, food and cultural experiences gives visitors reasons to return even when they have already explored the grounds.
Some developments have faced delays, and a confirmed opening date for the roller coaster has not yet been announced.
More to do at Dubai Parks and Resorts
Additionally, Dubai Parks and Resorts is also preparing new experiences, including additions at Riverland and fresh shows at Motiongate Dubai. Among the announced attractions are Lamborghini driving simulators. Additionally, a space-themed bowling alley with arcade games and a go-kart track is planned as part of Dubai entertainment expansion.
The strategy is about building a fuller day out, where families and groups can move between different activities rather than planning their visit around a single attraction.
Dubai Holding Entertainment is also looking beyond traditional theme-park experiences. Its T-REX Glamping offering, introduced last year, reflects a growing interest in combining leisure with overnight stays. Eiroa has indicated that hospitality will play a bigger role in the company’s future.
The competition is getting bigger
With major entertainment developments emerging in Abu Dhabi and Saudi Arabia, Dubai’s operators are under pressure to keep experiences fresh and give people reasons to choose their destinations.
Eiroa said the company relies on visitor feedback, season passes and bundled experiences to understand what customers want. He also expects local visitors to make up a larger share of attendance during the coming season, given recent travel disruptions.
Despite those challenges, he expressed confidence that Dubai’s tourism market would recover quickly. The company has not disclosed a visitor target for 2027.
Beyond theme parks, more green space is coming
Entertainment is only one part of Dubai’s wider leisure push. Dubai Municipality has announced an investment of AED348 million to develop 35 new parks across the emirate this year. Covering more than 340,000 square metres and serving 23 residential communities, the parks are intended to bring public spaces closer to everyday life. The plan prioritises accessibility, with locations selected to be within a five-minute walk of surrounding neighbourhoods.
The proposed parks will include children’s play areas, sports facilities, running and cycling tracks, shaded seating, picnic spots and spaces for community events. They are also being designed as open, unfenced areas that connect with the neighbourhoods around them. The longer-term ambition is bigger still. Dubai Municipality aims to deliver 310 new parks and upgrade more than 220 existing ones by 2040.
For residents, that means the city’s next leisure upgrade may not always require a ticket or a long drive. Sometimes, it could be a new ride across town. Other times, it could be a green corner just around the block.